Sales for Manufacturing & Energy

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Sales in the Manufacturing Industry: Keeping the engine of innovation running

The European manufacturing industry is under immense pressure. Efficiency, sustainability, and digitalization (Industry 4.0) are no longer just buzzwords, but a stark necessity for survival. Do you have the HighTech or CleanTech solution that makes factories smarter or greener, but often find yourself stuck at the gate? At TUN. At TUN. Sales, we understand that the factory floor has its own set of rules. We provide "Boots on the Ground" and bring your innovation directly to Plant Managers and technical directors in the Benelux and Germany.

The challenge: HighTech in a traditional environment

Many industrial companies want to innovate but are risk-averse when it comes to their primary processes. "Never change a winning team" is often the motto. For providers of new SaaS solutions, sensors, or energy systems, gaining that trust is difficult. You often get no further than an endless series of pilots, without the major scaling that should follow.

Sales in the manufacturing industry requires technical affinity and commercial drive. We act as your external sales team, bridging the gap between your innovation and the daily reality of production. We do not position your solution as a ‘nice gadget’, but as an essential tool for cost savings or continuity. With our focus on the Dutch, German, and Belgian markets, we open doors to the parties that matter to you.

Results through presence and expertise

In the manufacturing industry, you don't sell empty promises; you sell performance. Gaining the trust of a Technical Department or Production Manager takes time and requires a consistent approach. That is why we choose a sustainable sales strategy. We are your local face in the market and build relationships that go beyond the first order. Our approach, with a senior Sales Manager as your 'Trusted Advisor' and project manager, ensures that we not only open doors but also keep them open. Through our presence in both the Netherlands and Germany, we can capitalize on cross-border opportunities, exactly where the European manufacturing industry is strongest.
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Smart Factory & Sustainable Production

We focus on developing new business opportunities within the manufacturing industry, with a specific focus on technologies that make a difference:
  • Energy Storage & Hydrogen (BESS & H2): The industry must transition away from gas or is struggling with grid congestion. We sell your battery or hydrogen solutions as the ultimate answer to energy security and the sustainability of the production process.
  • SaaS & Smartgrid Solutions (IoT): Data is the new gold, even in the factory. We help you market software and sensor technology for 'predictive maintenance' and process optimization.
  • HVAC & Industrial Installations: Climate control and installation technology are crucial for product quality and working conditions. We find the projects where replacement or upgrades are needed.
Our approach: We deliver your technology as a service to our network of innovative B2B partners and 'early adopters'. We understand that a sales cycle in industry can be long and tailor our process accordingly.

What our clients & partners say.

Building sustainable growth starts with mutual trust. Read the reviews from our clients and partners and find out how we have supported them in achieving successful growth.
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Trusted by

20+ leading companies

20+
  • Together with Sander, we approached various international investors and other interested parties regarding PowerUP at the GITEX trade fair in Berlin. I really enjoy working with Sander; he’s to the point, straightforward (with a sense of humour) and always open to sound arguments. Together, we’re building new business for PowerUP.

    Varun Sharma

    Sales Director PowerUP

  • As Team Captain, Sander was responsible for Nedap Energy Systems’ German team and played a key role in further professionalising the internal organisation. He also played a major role in the overall development and professionalisation of the Business Unit and in achieving success in the key target market of Germany.

    Nedap

    Managing Director

  • I thoroughly enjoyed collaborating with Sander. He brings a wealth of senior sales and market expertise. He possesses extensive knowledge of cleantech, alternative energy solutions, and H2 fuel cells. Furthermore, he is a pleasure to work with! During our joint assignment, he provided PowerUP with suitable business partners in Germany and the Netherlands and was particularly valuable within the CCTV sector.

    Michael Bayer

    Operating Partner of Intergroup

Time to scale up production?

Do you have the technology that makes industry more efficient or sustainable? Let us make the connection with the decision-makers on the floor!

Our services

With our Sales as a Service approach, we act as your local sales organization that speaks the language, understands the business culture, and opens doors that often remain closed to foreign players for a long time. Through our physical presence and our existing network of early adopters and B2B decision-makers, we significantly shorten your time-to-market. We align the sales strategy and deliver your high-tech or clean-tech technology to our renowned network of B2B partners and early adopters in Germany (DACH) and the Netherlands (Benelux). We offer low, fixed prices and short contract durations, ensuring you remain flexible at all times. Furthermore, we are well-acquainted with the challenges faced by startups and scale-ups! No need for separate agencies for marketing, communication, (tele)sales, and social media; instead, an integrated approach with actual sales experience in High-tech & Clean-tech as senior sales! No nonsense, just what is required for the first professional steps.
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