Sales recruitment: The right man or woman, found by industry peers
Top-tier salespeople are scarce, especially in HighTech & CleanTech. And let's be honest: assessing the right competencies is extremely difficult, especially from a static CV. Sales is a craft, a profession in its own right. To truly know if someone masters that craft, you must know the ropes yourself. At TUN. We do not recruit sales professionals solely from an HR background, but from 20+ years of actual (international HighTech & CleanTech) sales experience. We find the sales professional who not only fits on paper but who actually closes the deal.
Sander Leuftink
Owner TUN. Sales
Why traditional sales recruitment often fails
You have likely experienced it: you are presented with candidates who have perfect credentials but freeze up in a sales meeting or lack the 'likability factor'. Many recruiters look at keywords, education, and years of experience. But sales in the technical sector is about more. It is about resilience, understanding complex sales cycles, and the ability to build a relationship of trust. We firmly believe in the principle: "It takes one to know one". Because we are out in the field ourselves every day, we see right through smooth talk. We recognize the passion, the drive, and the skills required to be successful in your market. We do not look for employees; we look for "dedicated entrepreneurs" who can sell your mission.More than just pushing CVs
We do not send you a stack of CVs that still require you to do the work. We operate according to a proven model that goes beyond standard procedures:
- Strategy: Before we start searching, we look at your objectives. What do you truly need to grow? DISC analysis.
- Story: Does the candidate understand your story? Can they translate your technical innovation into value for the customer?
- Skills: Does someone possess the actual skills required? Not just in theory, but also in practice. DISC analysis.
- Selection: The final match. We only present candidates we would want to work with ourselves.
Partnership with Commercieel Nederland
You do not have to choose between the expertise of a specialist and the reach of a major player. For our recruitment activities, we work closely with Commercieel Nederland. They have been the specialist in recruitment and selection for commercial positions in the Netherlands for over 20 years and, through TUN., now also for Germany. By joining forces, we combine the in-depth Germany, HighTech & CleanTech knowledge of TUN. with the extensive national network, outreach, and database of Commercieel Nederland. This allows us to fish in a much larger pond without losing sight of the specific requirements of your niche. This way, we find the right match for your sales team in Germany more quickly.
What our clients & partners say.
Building sustainable growth starts with mutual trust. Read the reviews from our clients and partners and find out how we have supported them in achieving successful growth.
Trusted by
20+ leading companies
20+
Together with Sander, we approached various international investors and other interested parties regarding PowerUP at the GITEX trade fair in Berlin. I really enjoy working with Sander; he’s to the point, straightforward (with a sense of humour) and always open to sound arguments. Together, we’re building new business for PowerUP.
As Team Captain, Sander was responsible for Nedap Energy Systems’ German team and played a key role in further professionalising the internal organisation. He also played a major role in the overall development and professionalisation of the Business Unit and in achieving success in the key target market of Germany.
I thoroughly enjoyed collaborating with Sander. He brings a wealth of senior sales and market expertise. He possesses extensive knowledge of cleantech, alternative energy solutions, and H2 fuel cells. Furthermore, he is a pleasure to work with! During our joint assignment, he provided PowerUP with suitable business partners in Germany and the Netherlands and was particularly valuable within the CCTV sector.
From new business hunter to relationship manager
Not all sales talent is the same. Are you looking for a Business Development Manager to open doors in Germany for your HighTech solution? Or do you need a Senior Account Manager to expand existing relationships in the Benelux? At TUN. We understand the difference between a 'Hunter' and a 'Farmer'. Because we come from a practical background, we recruit specifically for the unique dynamics of your market. We find candidates who do not just have "sales" on their CV, but who are specialists in:- CleanTech & Energy technology: Professionals who speak the language of the energy transition.
- HighTech & Industry: Technically proficient salespeople who can engage with engineers at a high level.
Ready to start with sales recruitment?
Are you tired of candidates who are just not quite right? Let us handle the recruitment. We speak the language of the candidates as well as that of your company.View our other services
With our Sales as a Service approach, we act as your local sales organization that speaks the language, understands the business culture, and opens doors that often remain closed to foreign players for a long time. Through our physical presence and our existing network of early adopters and B2B decision-makers, we significantly shorten your time-to-market. We offer low, fixed prices and short contract durations, ensuring you remain flexible at all times. Furthermore, we are well-acquainted with the challenges faced by startups and scale-ups!
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